{"id":60470,"date":"2023-11-13T02:26:24","date_gmt":"2023-11-13T07:26:24","guid":{"rendered":"https:\/\/fidodev.wpengine.com\/?page_id=60470"},"modified":"2025-11-12T16:09:10","modified_gmt":"2025-11-12T21:09:10","slug":"consumer","status":"publish","type":"page","link":"https:\/\/fidoalliance.org\/passkey-use-case\/consumer\/","title":{"rendered":"Consumer"},"content":{"rendered":"\n

Discover how FIDO can help your customers sign-in faster and more successfully \u2013 while protecting them against phishing and credential reuse<\/strong><\/h2>\n\n\n\n

Large global service providers like Amazon, CVS Health, Google, Nintendo, Intuit, Mercari and many more now offer FIDO-based sign-ins with passkeys. FIDO authentication reduces the risk of phishing and eliminates credential reuse, and results in sign-ins that are up to 75% faster, and 20% more successful than passwords or passwords plus a second factor like SMS OTP. Faster, more secure and more successful sign-ins means less breach risk, more transactions, better service delivery and less resets or account recovery.<\/p>\n\n\n\n

Consumer service providers considering implementing passkeys should read on for information and guidance on how to advance their FIDO deployments.<\/p>\n\n\n\n

Discover resources to help accelerate your passwordless<\/a> authentication <\/strong>journey:<\/h4>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

Intro to Passkeys<\/h4>\n\n\n\n
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Learn About Passkeys<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

Get the Specs<\/h4>\n\n\n\n
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Download Specs<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

Find a Deployment Partner <\/h4>\n\n\n\n
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Visit FIDO Certified Showcase<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

Consult the UX Guidelines<\/h4>\n\n\n\n
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View UX Guidelines<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

Make your Deployment Accessible<\/h4>\n\n\n\n
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Read White Paper<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

See our Latest Consumer Research<\/h4>\n\n\n\n
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View Research Findings<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"FIDO<\/figure>\n\n\n\n

Read Case Studies from
Consumer Services Leveraging Passkeys<\/h4>\n\n\n\n
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Visit Passkey Directory<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Discover how FIDO can help your customers sign-in faster and more successfully \u2013 while protecting them against phishing and credential reuse Large global service providers like Amazon, CVS Health, Google, […]<\/p>\n","protected":false},"author":59250,"featured_media":0,"parent":79025,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":""},"content-type":[],"class_list":["post-60470","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/pages\/60470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/users\/59250"}],"replies":[{"embeddable":true,"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/comments?post=60470"}],"version-history":[{"count":0,"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/pages\/60470\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/pages\/79025"}],"wp:attachment":[{"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/media?parent=60470"}],"wp:term":[{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/fidoalliance.org\/wp-json\/wp\/v2\/content-type?post=60470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}